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    Privacy Policy

    Your privacy and data security are our top priorities

    Last Updated: April 2, 2026

    At TrueGuard Insurance LLC, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

    Information We Collect

    Personal Information

    We may collect personal information that you voluntarily provide to us when you:

    • Request an insurance quote or policy information
    • Contact us through our website or by phone
    • Subscribe to our newsletter or marketing communications
    • Create an account or submit a claim
    • Participate in surveys or promotions

    This information may include:

    • Name, address, email address, and phone number
    • Date of birth and Social Security number
    • Driver's license number and vehicle information
    • Property details and financial information
    • Health information (for life and health insurance)
    • Claims history and other insurance-related data

    Automatically Collected Information

    When you visit our website, we automatically collect certain information about your device and browsing activity:

    • IP address and browser type
    • Operating system and device information
    • Pages visited and time spent on our site
    • Referring website and search terms used
    • Cookies and similar tracking technologies

    How We Use Your Information

    We use the information we collect for the following purposes:

    • Provide Insurance Services: Process quotes, issue policies, handle claims, and manage your account
    • Customer Support: Respond to your inquiries and provide assistance
    • Marketing Communications: Send you newsletters, promotional materials, and policy updates (with your consent)
    • Website Improvement: Analyze usage patterns to enhance user experience and functionality
    • Legal Compliance: Meet regulatory requirements and prevent fraud
    • Risk Assessment: Evaluate insurance applications and determine appropriate coverage and pricing
    • Business Operations: Conduct internal research, auditing, and quality assurance

    Information Sharing and Disclosure

    We may share your information with:

    • Insurance Carriers: To obtain quotes and bind coverage on your behalf
    • Service Providers: Third-party vendors who assist with business operations (e.g., payment processing, data analysis)
    • Legal Authorities: When required by law, court order, or government regulation
    • Business Transfers: In connection with a merger, acquisition, or sale of assets
    • Affiliated Companies: Within our corporate family for business purposes
    • With Your Consent: When you explicitly authorize us to share your information

    We do not sell your personal information to third parties for their marketing purposes. No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

    Cookies and Tracking Technologies

    We use cookies and similar technologies to:

    • Remember your preferences and settings
    • Analyze website traffic and user behavior
    • Provide personalized content and advertisements
    • Improve website functionality and security

    You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our website.

    Data Security

    We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:

    • Encryption of sensitive data during transmission (SSL/TLS)
    • Secure servers and firewalls
    • Regular security assessments and updates
    • Employee training on data protection practices
    • Limited access to personal information on a need-to-know basis

    While we strive to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.

    Your Privacy Rights

    Depending on your location, you may have the following rights:

    • Access: Request a copy of the personal information we hold about you
    • Correction: Request correction of inaccurate or incomplete information
    • Deletion: Request deletion of your personal information (subject to legal obligations)
    • Opt-Out: Unsubscribe from marketing communications at any time
    • Data Portability: Request transfer of your data to another service provider
    • Object: Object to certain processing activities

    To exercise these rights, please contact us using the information provided below.

    Children's Privacy

    Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately so we can delete it.

    Third-Party Links

    Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

    Changes to This Privacy Policy

    We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website with a new "Last Updated" date. Your continued use of our services after such changes constitutes acceptance of the updated policy.

    Contact Us

    If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

    TrueGuard Insurance LLC

    1328 Ashley Square

    Winston-Salem, NC 27103

    Phone: (336) 600-5005

    Email: matt.nelson@trueguardinsurance.com

    Your Trust Matters

    At TrueGuard Insurance, we understand that your personal information is valuable and sensitive. We are committed to maintaining the highest standards of privacy and security to protect your data and earn your trust.

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